Page 7 - Jupiter Ocean Mile - September '21
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Jupiter Ocean Mile, Page 7
      LMC Gains Year-Round Sponsorship With Lilly Pulitzer



      To Support Beach Cleanups



        Recently, Loggerhead Marinelife Center (LMC) once   “Like so many of us, my happy place has always been Palm
      again joined forces with Lilly Pulitzer, the clothing brand that   Beach County’s beaches, and now with the help of Lilly Pulitzer,
      is equally known for its iconic resort wear and philanthropic   we’re adding even more sunshine to our shorelines.”
      efforts. Lilly Pulitzer and LMC will be in a year-long     The year-round sponsorship will entail hosting a community
      partnership to help support weekly beach cleanups on Juno   giving event this fall throughout Palm Beach County Lilly
      Beach, Fla.                                       Pulitzer retail stores. This event will also highlight the two
        “It’s a privilege working with over 90 global conservation   local and late pioneering females, Lilly Pulitzer and LMC’s
      partners, but especially when we get to work with a   Eleanor Fletcher, on Pulitzer’s birthday, Nov. 10.
      company whose roots are also in South Florida,” said LMC     Everyday visitors are also welcome to lend a hand at
      Conservation Manager Katie O’Hara. “There is no question   Saturday’s Juno Beach cleanups. Every Saturday at 8:30 a.m.,
      that the same charitable spirit of the barefoot Palm Beach   guests can meet at LMC’s back gate by the east parking lot to
      princess, Lilly Pulitzer, still exists with her brand today.   pick up beach cleanup supplies.
      Her resort wear line isn’t just                                                                      Valerie Tovar, Natalie Longo, Olivia Howson
      drawing people to paradise,
      but is actively protecting it.”                                                                        Here’s to making our beaches as bright as our closets!
        In 2020, the marine                                                                                For more information on becoming a beach cleanup sponsor,
      debris sort report showed                                                                            please contact Pam Dyar at pdyar@marinelife.org.
      that 99,967 pieces of debris                                                                         Loggerhead Marinelife Center
      were collected on Florida                                                                              Loggerhead Marinelife Center (LMC) is a nonprofit sea
      beaches by LMC and                                                                                   turtle research, rehabilitation and educational institution that
      partnering organizations. A                                                                          promotes conservation of ocean ecosystems with a focus on
      total of 99 beach cleanups                                                                           threatened and endangered sea turtles. The center features an
      were conducted and revealed                                                                          on-site hospital, research laboratory, educational exhibits and
      that the greatest offenders                                                                          aquariums, and also operates the Juno Beach Pier, which hosts
      were plastic, including hard,                                                                        world-class angling and sightseeing. Situated on one of the
      foam and film plastics as                                                                            world’s most important sea turtle nesting beaches, Loggerhead
      well as cigarette butts, bottle                                                                      Marinelife Center is open daily and hosts over 350,000 guests
      caps, and wrappers. In 2021,                                                                         free of charge each year. The center’s conservation team
      a PEW Charitable  Trusts                                                                             works with 90 local and international organizations across
      and SYSTEMIQ, Ltd. study                                                                             six continents to form partnerships and share conservation
      revealed that the amount of  Beach cleanup participant                                               initiatives and best practices that are core to its mission of
      plastic that flows into the                                                                          ocean conservation. The center is expanding and has launched
      oceans every year is expected to nearly triple by 2040 to 29                                         its Waves of Progress capital expansion campaign, designed
      million tons.                                                                                        to accelerate and amplify LMC’s conservation and education
        “Every piece of plastic, every helping hand, it makes a                                            impact. When complete, the facility will offer one of the world’s
      difference. These weekly cleanups provide fun and inspiring                                          most advanced and unique experiences for guests and scientific
      opportunities for every age to get involved with ocean                                               partners. For more information, visit www.marinelife.org or
      conservation and it’s an honor to support LMC’s mission,” said                                       call (561) 627-8280.
      Lilly Leas Ferreira, granddaughter of Lilly Pulitzer, a fourth-                                      Lilly Pulitzer
      generation Palm Beacher, real estate agent, and brand consultant.   Lilly team visit at LMC            Lilly Pulitzer speaks to generations of rule-breaking, sun-
                                                                                                           followers who celebrate the spontaneous bohemian spirit
                                                                                                           of Lilly Pulitzer. The company’s effortless fashions are truly
                                                                                                           born from an original. It all happened by accident, when
                                                                                                           in 1959-ish Lilly (McKim) Pulitzer – a stylish Palm Beach
                                                                                                           hostess and socialite whose husband Peter Pulitzer owned
                                                                                                           several Florida citrus groves – needed a project of her own.
                                                                                                           With Peter’s produce, she opened a juice stand on Via Mizner,
                                                                                                           just off Worth Avenue in Palm Beach. Lilly’s business was a
                                                                                                           hit, but squeezing oranges, lemons, limes, and pink grapefruit
                               Jupiter Beach Specialists                                                   made a mess of her clothes. Realizing that she needed a juice
                                                                                                           stand uniform, Lilly asked her dressmaker to design a dress
                                                                                                           that would camouflage the stains. The result? A comfortable
                                                                                                           sleeveless shift dress made of bright, colorful printed cotton in
          sold                                                            sold                             pink, green, yellow and orange. Although her customers liked
                                                                                                           Lilly’s juice, they loved her shift dresses. Soon Lilly was selling
                                                                                                           more shift dresses than juice, so she decided to stop squeezing
                                                                                                           and focus on designing and selling her “Lillys.” Lilly became
                                                                                                           a fashion sensation and a creator of authentic American resort
                                                                                                           wear as we know it. The brand recently celebrated its 60th
                                                                                                           anniversary and continues to create authentic printed styles
                                                                                                           straight from the in-house print design studio. Learn more at
          359 E Bay Cedar Circle - Botanica  List Your Home.                6373 Barbara St – North Palm   www.lillypulitzer.com.
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